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In ecommerce, price drops are inevitable. But how you *respond* determines whether you lose sales or win market share.
Here’s how furniture retailers can turn competitor price changes into a strategic advantage.

In furniture ecommerce, most retailers collect some form of competitor data — but only a few know how to *use* it effectively.
If you’re getting alerts about price changes, new launches, or discontinued items, you already have a goldmine of insight.

Most retailers already have dashboards, reports, and spreadsheets full of numbers.
Yet when it comes to making fast, confident decisions about pricing, products, and competitors, they still struggle.

In the fast-moving world of furniture ecommerce, keeping up with competitors’ prices can feel like a full-time job. One week a rival slashes the price of their best-selling sofa, the next they quietly increase delivery fees — and you only notice after your conversions dip.